Nearshore Americas

NOVEMBER 17, 2022
5 PM – 8 PM
Award-winning Black Barn Restaurant
19 E 26th St, New York, NY

Stress-Testing Nearshore:

Why Banks and Fintechs Need to Take a Closer Look

BFSI Needs More Digital and Analytical Capabilities: Why Nearshore Should be Part of the Solution

One of the most significant global business take-aways gained from the Covid pandemic was the surprisingly strong performance of the Nearshore IT services market. More than 125,000 jobs have been created in Latin America IT services over the last three years, and a large percentage of those positions are dedicated to exported (English-speaking) software services.
The next chapter of Nearshore’s evolution will be equally compelling. Can the region sustain this level of expansion? Does the model allow for greater agility compared to Asia and Eastern Europe? And, most importantly, how crucial is Nearshore to the strategic roadmaps
of the digitally-focused BFSI and fintech industries?
Join us for a special Nearshore Americas dinner on Nov. 17th at the award winning Black Barn restaurant to discuss these crucial issues. Our dinner is designed for both learning and networking while enjoying fabulous wine and food. Join us, sign up today!


5PM – 5:30 PM

Welcome and drinks

5:30 PM – 6:30 PM

The Readiness of Nearshore to Service the New Age of BFSI (Presentation and panel)

6:30PM – 8 PM

Four course meal and wines

Sorry, this event is at capacity. We will look forward to hosting you at a future Nearshore Americas program.



Address: NOMAD – 19 E. 26TH STREET, NEW YORK, NY 10010

Acclaimed Chef John Doherty’s Flagship location overlooking Madison Square Park specializing in farmto-table rustic fare and craft cocktails. When looking for an American bar restaurant in New York, NY, or a fine dining restaurant near New York, NY, BLACKBARN is the place to be and one of the best farm-totable restaurants serving local delicacies in the comfort of a modern barn setup. To maintain its reputation as the best farm-to-table restaurant in New York, NY, BLACKBARN sources ingredients from local farmers, artisans, and ranchers. The restaurant upholds the American dining tradition by serving dishes prepared with the freshest ingredients that are seasonally available.
A stunning room located just steps below the Main Dining Room, you’ll find BLACKBARN’s Wine Cellar, where the group will dine amidst the restaurant’s finest vintages.


Gustavo Parés

NDS Cognitive labs

An international technology expert and global educator, Gustavo Parés leads NDS Cognitive Labs, designing and implementing Digital Transformation, Conversational AI, and Technical Talent solutions. Co-located in the U.S. and Mexico, the company serves clients in North and South America, Europe, and India.

Parés is author of “In the Race For Tech Talent, the US Should Look to Mexico” (TechCrunch) and the Amazon book “Transform Your Business with AI Chatbots” which focuses on the AI Chatbot revolution. He is a frequent speaker at technology conferences and regularly contributes to Forbes, e-Banking News, The Standard CIO, InformationWeek, TechCrunch, and MIT.

Francisco Hurtado

Indra Minsait

Francisco is a Digital Technology Executive with over 18 years of experience. He has ample knowledge of successfully leading teams and operations based on Digital Strategy, Automatisation, Customer Experience, Digital Channels, Business Transformation, Data & Advanced Analytics plus IT Governance. He has displayed excellent results for multiple industries and at several countries such as Mexico, the US, Spain, Italy, Brazil, Colombia and Perú. He especializes in Banking and Financial Services Organizations.

Francisco leads the Digital Business Technologies division for Minsait North America. He is passionate about sharing his vast knowledge and skills with the development of new talent. He enjoys his role of adjunct professor teaching Technology Innovation at Tecnologico de Monterrey. He is also a speaker at different conferences and universities. He constantly contributes to generate innovation and digital technologies contents with the business and tech media.

José Rodrigo Mendoza Martínez

Indra Minsait

Head of Digital Operations Latam at Indra Minsait, a Spanish multinational specialized in technology consulting.
Holds a degree in Systems and an MBA, both with honors from the Tecnológico de Monterrey, and is a professor at said institution. He has a certification in project management and delivery. Rodrigo has more than 17 years of experience in IT and business consulting.

He has worked in different sectors such as banking, insurance, telecommunications, health, energy and retail; all of them with experience in different digital transformation technologies as well as in multi-country projects.
He is a faithful believer in learning new things and sharing knowledge, an aspect that has led him to give conferences, courses and workshops at all levels (from robotization for children as chairs or training projects in universities).

Kirk Laughlin

Founder, Managing Director Nearshore Americas

Kirk Laughlin is an award-winning expert in information technology and offshore BPO/ contact center trends and strategies. Laughlin has emerged as one of the foremost thought-leaders on the expansion of cross-border services, outsourcing and inward-investment in the Americas. He speaks frequently at conferences throughout the Americas. Earlier, Laughlin was a Managing Director at Ziff Davis Enterprise, based in New York City. He has won four awards for journalism achievements in his 28-year career. Laughlin and his team launched Nearshore Americas in September, 2009. He has been a guest speaker at over twenty-five conferences in the region, including forums in Brazil, Costa Rica, Chile, Argentina, Jamaica, Mexico, Colombia, Antigua, Belize, Nicaragua and the United States.

About Nearshore Americas

Nearshore Americas is dedicated to expanding knowledge around the fastest growing IT services and business process outsourcing market in the world – Latin America. As one of the world’s leading online resources for the global sourcing and services industry, Nearshore Americas provides high value information and data for over 30,000 IT, finance and customer care leaders in the U.S. and around the world every month (based on web traffic).  When launched in 2009, Nearshore Americas became the first independent online media site focused on outsourcing in the Americas. Nearshore Americas is the virtual home for the $15 billion nearshore IT/BPO marketplace – connecting buyers, influencers and providers through high-quality content and marketing services, conferences, webinars and in-country missions and tours.


NDS Cognitive Labs rapidly and affordably implements sophisticated conversational AI, cloud, and outstaffing solutions for start-up, mid-market and enterprise companies seeking competitive advantage, resilience, and growth. Delivering essential innovation and a collaborative team experience, we offer three flexible implementation models, from complete software development and implementation services to Outstaffing and Global In-House Centers, drawing from our exclusive access to 20,000 highly skilled technology professionals.

Co-located in Mexico and the United States and serving North America, South America, Europe and India with highly skilled technology teams trained in U.S. and global standards, we are aligned with top global technology platform companies including IBM, Amazon, Microsoft, Google and LivePerson among others.

For nearly two decades we have led the development of cognitive computing and technology innovation in Mexico. A founder of the first cognitive computer association in Latin America, we drive the growth and development of technology talent through teaching and affiliations with four of Mexico’s leading technology Universities including Monterrey Institute of Technology, National Autonomous University of Mexico, Universidad Iberoamericana, and Instituto Politécnico Nacional.

In addition to our efforts to advance technology throughout the world, we’re proud to support the Teletón Foundation’s Children’s Rehabilitation and Inclusion Centers where we contributed a chatbot to answer questions about donations, conditions, disabilities, locations and more.


About Indra Minsait

Indra is one of the main global technology and consultancy firms and a technology partner for the key business operations of its customers around the world.

With more than 43,000 employees and it’s a global leader for its own solutions in specific segments related to Defense and Transport, but also for its consultancy, advanced technologies, and digital transformation services mainly in Europe, Latin America, The Philippines, and part of the United States.

Indra’s consultancy brand, Minsait, it offers a business model mainly focused on an integrated offering considering an end-2-end approach (not only the definition as a pure consultancy approach, but also the technical implementation and BAU operations).

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